How to Use Facebook as a Unique Marketing Opportunity?

Using Facebook as a Unique Marketing Opportunity

Facebook Pages was released as an advertising platform in the month of November 2006. Before the official launch of Facebook Pages, business owners purchased ads to promote their products and services. But as a gift given by Facebook, business owners now have the best chance to promote and sell their products and services.


One best thing about Facebook Pages is that it is created to cheer brand loyalty. After you have satisfied customers, these people will be able to visit your brand page and become a fan of it. The persons who like your page can also write about the products or services on a feature called the ‘Wall’ of your brand page.


Thus you will be adept to create a presence on Facebook of your business or products instead of just creating and posting advertisements of your products. Thus Facebook Pages persuades other people to visit your page and share out the word to push other people to do the same thing

using facebook on computer
photo credit: Working with MacBook outside via photopin (license)


You as a business owner will also be able to come out with an interaction with the other members. You can post photos, videos and also take part in discussions going on in the group. You may create some updates on the pages about the new things that you will be offering so that your page fans can come to know about it. There is a great thing here that you can add a lot of applications on your pages which will make people to visit your site repeatedly and persuade more and more people to join the Group which you have created on Facebook or a Fan Page.


The basic thing what Facebook does is that it promotes word of mouth advertising. And the best thing about all this is that you can do all this for free. You can add applications for free or you can even syndicate your blogs RSS directly on your Facebook Page or Group. Thus it becomes a kind of free advertising for your business.


So now you know that there is are a lot of tools for free advertising on Facebook. Apart from this what are the other great things about Facebook.


There are over 185 million active users on Facebook and these numbers are growing day by day. So now you can understand how useful it is to advertise on Facebook. Having such great subscriber base you can just think about the advertising opportunity which Facebook can provide


You can interact with other people on Facebook.


On Facebook you can intermingle with other people. You will be able to make newer friends and also persuade them to advertise your products and services. Because of the many free tools provided on Facebook you will notice that it is very easier to market your products on Facebook. Since Facebook lets you to network with other people by interacting and discussing with them instead of just advertising your products, you will see that you will be able to get targeted traffic to your website. And if your receive targeted traffic to your website you can understand that it will give you more sales and ultimately more profit.


So you should remember these things to use in Facebook Marketing. As you see, this provides the best and efficient way of marketing your products and services online. So by using Facebook you can get more and more buyers to your website.


Remember that to do right marketing on Facebook you should have a very good profile page. Having a good profile page will attract a lot of potential buyers to your website. After creating a good profile just keep on adding friends and thus make bigger your network, so that your profile page is visited by many people.


Just keep in mind these simple tips and you will definitely be able to skyrocket your business. Using Facebook Marketing will make advertising a lot easier and it will very fun. Apart from that it will be a very effective medium to get visitors to your website. Therefore whenever next time you want to advertise your products and services using the internet, just thing of using Facebook, since it is targeted, effective, free and fun.